14K WHITE GOLD
The Modern Allure of White Gold
Our take on timeless. White gold is crafted by alloying pure gold with other metals, giving it a cool, silvery tone that’s effortlessly refined. It’s often finished with rhodium for extra shine and durability—because everyday luxury should last. Sleek, modern, and made to be worn your way, white gold is a go-to for rings, necklaces, and everything in between.
White Gold’s Moment
In early 20th-century Europe, artisans set out to create something new—a metal with the strength of gold and a cooler, more modern look. The result? White gold. While yellow gold had long been the classic choice, changing styles called for something fresh. By blending gold with specific white metals, jewelers introduced a silvery-white alternative that felt both modern and timeless. With its crisp luster and effortless sophistication, white gold quickly became a favorite—and it hasn’t looked back since.


The Anatomy of White Gold
Not all white gold is created equal. Our 14K white gold is made with 58.3% pure gold, offering the perfect blend of strength and sophistication. Its balanced composition makes it an ideal choice for everyday wear—durable, stylish, and effortlessly elegant.
That signature shine? It's all thanks to rhodium plating. This ultra-reflective, scratch-resistant layer boosts brightness and adds a sleek, polished touch. The result is a timeless finish that looks as good as it feels.
WHITE GOLD CARE
Keep your pieces glowing with a gentle clean—warm water, mild soap, and a soft brush is all it takes.
Rinse, pat dry, and finish with a quick polish to bring back the shine.
Remove before sleeping, swimming, or working out, and store separately to avoid scratches.
Skip the lotions and perfumes—your gold prefers the bare look, anyway.
Minimal care. Maximum radiance.
